Haig’s Role in Starting AOL

By Jen McGahan • February 20th, 2010

“Practice rather than preach. Make of your life an affirmation, defined by your ideals, not the negation of others. Dare to the level of your capability then go beyond to a higher level.”

Alexander Haig, 1924-2010

Besides being an adviser to presidents Nixon and Reagan, a US military and NATO commander; Haig was a perceptive business adviser and host of a couple business news shows as well. In the mid 80s, a friend/investor was trying to close and get his money back out of a failing software company called Quantum; he pulled Haig onto the board for help. Haig reportedly saw something special in marketing executive Steve Case and convinced his friend to give the company a chance. They did, and Quantum eventually became AOL, an early rising star of the internet.

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