Archive for Calculating Risk

Learning About Survival from the Turtle on the Highway

How desperate or stupid does one have to be to cross that proverbial highway? If you know you move slowly and must rely on the goodwill and skill of others not to cream you, do you go ahead and cross the road?

Before starting your business,
position your products and services so that they
sell themselves.

Don’t even think about selling anything until you read
Eleven Pillars of Sales,
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