Archive for customers

Disaster-Ready?

Consider what would happen if you couldn’t go into your workplace to contact your customers. Would they have a way to contact you? Assuring them that you are covered in an emergency could help you get future business. And knowing you have plan B in place provides you with peace of mind.

Toyota’s Apology Reveals Teamwork

I found it interesting that Toyota shows many different employees in the commercial, from the salesman on the showroom floor to the assembly line workers inside the factory, soberly laboring away while a compassionate voice apologizes for the whole mess. No heads on sticks, but no heads in the sand, either.

Feedback

Respect your customers by acknowledging that you don’t know better than them. Use their generous input to help shape your company’s future or, if you disagree, provide a point from which to “continue the conversation.” Your business may look different from what you originally envisioned, but you will gain the goodwill of potential clients and customers who are looking for integrity in their vendors, shopkeepers, and consultants.

Before starting your business,
position your products and services so that they
sell themselves.

Don’t even think about selling anything until you read
Eleven Pillars of Sales,
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